AI Lead Funnel Builder
Formflow is a visual lead funnel builder for marketers, agencies, and service businesses. Build interactive funnels with AI, conditional logic, email validation, phone verification, lead routing, analytics, and CRM handoff on one canvas.
Free to start | Paid plans from $29/mo
Built for marketers, agencies, and service businesses.

Step 1
Tell Formflow Copilot what kind of lead funnel you want to build, who it is for, and what you want to qualify.

Step 2
Formflow Copilot creates a multi-step funnel with questions, logic, validation, and styling ready to edit.

Step 3
Edit the content, design, and logic. Then publish, embed, or connect your funnel to your CRM and tools.

Paid plans start at $29/mo
How It Works
Build interactive lead funnels in minutes.
Paid plans start at $29/mo
Made to grow with you
Credit-Based System.
Formflow Wallet is a credit-based system, so you only pay for what you use. No more being forced into a $299/month plan just to send one SMS alert.
Included in every plan:
AI Copilot
SMS Lead Alerts
OTP SMS Verification
Real-time Email Validation
More to come…
AI Copilot
Generate smart funnel flows just by describing your funnel in plain text.
SMS Lead Alerts
Get a text the instant a lead qualifies — no dashboard refresh needed.
OTP SMS Verification
A code is sent to their phone instantly, and autofill handles it in one tap. It proves the lead is real and helps prevent refunds.
Real-Time Email Validation
Catch invalid emails in real time, avoid spam bots, protect deliverability, and reduce bounce rates.


Core Features
Designed for marketers
who turn traffic into revenue.
Build, qualify, route, track, and optimize every lead journey from one visual canvas.
14+ fields
Every field you need to build serious interactive funnel experiences.
Performance-conscious publishing
Publish responsive funnels designed for a smooth visitor experience.

In-flow Analytics
See how your traffic moves in real time.
Gain instant insights with visual analytics right within the funnel builder. Monitor visitor numbers, exit rates, time spent on each step, and conversion rates, empowering you to optimize your funnels for maximum impact without leaving the workflow canvas.

Conditional Split
Build dynamic funnel paths by dragging.
Complex qualification logic should not require a dev team. Create paths that adapt to each answer, qualify the lead, and send them to the right next step.
Fully Customizable Designs
Easily design on-brand funnels.
Build dynamic, multi-step funnels with conditional logic and flexible routing.
Calculation Engine
Automatically handle user inputs using our Calculation Engine.
The Calculator Node lets you turn your funnel into smart, interactive calculators that automatically process user inputs and generate real-time results.

Responses Page

Paid plans start at $29/mo
Features
Everything you need to create funnels that convert.
Integrations
Send qualified leads to your favorite tools.
Route qualified leads to your CRM, Slack, Google Sheets, HighLevel, Meta CAPI, webhooks, or automation stack the moment they complete your funnel, all via webhooks.
Data Security
Fully Encrypted.
*We encrypt data in transit and at rest; we use AWS and Cloudflare controls. While our infrastructure is built on HIPAA-eligible infrastructure, no HIPAA or ISO certification is claimed.
Simple pricing that scales with you.
Start today, then upgrade when you’re ready to remove branding and unlock more funnels.
FAQs
What is Formflow?
Formflow is a no-code funnel builder that provides a visual workflow tool for creating complex interactive funnels. It includes easy interactive logic, real-time email validation, and a style editor. Perfect for marketers and business owners wanting to create customizable and engaging funnels in minutes.
Is Formflow free?
Yes. You can start on our free funnel builder plan with no credit card, publish a funnel in minutes, and begin collecting leads right away. The plan is free forever and includes up to 250 submissions per month, with upgrades available anytime. When you're ready to remove Formflow branding, use your own domain, and unlock more live funnels, paid plans start at $29/mo.
What type of online funnel can we build with Formflow?
With Formflow, you can build any type of online funnel, from simple contact funnels to complex surveys, lead generation funnels, job applications, event registrations, and quizzes. Our drag-and-drop funnel builder and conditional logic adapt funnels to user responses, all without coding.
Can Formflow send submission data to another database?
Yes, Formflow allows you to easily send submission data to another database with a single click. Our free funnel builder integrates with various apps and CRMs, including Google Sheets, Zapier, and more, making data transfer simple and seamless without technical complexity.
Can I build custom funnels with Formflow?
Yes, Formflow lets you create fully customized funnels. Our free online funnel builder provides personalized, interactive pathways through a visual workflow builder, ensuring alignment with your specific needs and brand identity. Create professional-looking funnels without any coding knowledge.
Can I create multi-step or complex funnels?
Yes! Formflow enables easy creation of multi-step funnels with a visual workflow builder. Design and publish complex online funnels with conditional logic, branching paths, and interactive elements to engage your audience and capture valuable leads.
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